TABLE 2-1Challenges to Implementation of the 2009 Food Package Revisions

StakeholderChallengeResolution
FederalDangling quart: after substitution options, a quart of milk remained, creating a stocking challenge for vendorsYogurt substitution option in place of the “dangling quart”; states are permitted to authorize purchase of quart sizes of milk (USDA/FNS, 2014a)
Container size: change in sizes of peanut butter from 18 to 16 ounces, and in some juices from 64 to 59 ouncesPermission for state authorization of different sizes as approved by USDA-FNSa (USDA/FNS, 2016a)
CVV: A new food instrument based on a fixed cash valuePermission for “split tender” so that participants can cover any overage with cash (USDA/FNS, 2014a)
Federal/StateCVV: A new food instrument based on a cash value; difficult for participants to select an amount of produce that exactly matched the valueEducation to staff, participants, and vendors
State agencyCVV in lieu of jarred infant food vegetables and fruits (currently fresh only) for infants 9 to 11 months of age; difficult if states offer canned, frozen, or dried vegetables and fruits for other participantsNo resolution; some states have not implemented the option because of Management Information System limitations
EBT: requires development of a database for WIC-approved foodsEstablished strategies by early EBT adopters, a model for later adopters; development of a national UPC database is required for state use (P.L. 111-296, Healthy, Hunger-Free Kids Act of 2010)
Cost containment: balancing with diversity and availability of foodsNot fully resolved: rebates contain costs, but limit program ability to support breastfeeding; cost-containment may limit vendors, brands, sizes, forms, or prices (e.g. “least expensive brand”b requirements)
Container size: change in sizes of peanut butter from 18 to 16 ounces, and in some juices from 64 to 59 ounces and in some juices from 64 to 59 ouncesPermission for state authorization of different sizes as approved by USDA-FNS
Local agencyIntroduction of new foods or changes to foodsStaff and participant education
VendorRequirement in the Final Rule to stock at least two different fruits and two different vegetablesVendors' choice of less perishable options or canned/frozen varieties if the state authorizes canned, frozen, or dried options (USDA/FNS, 2015a)
Stocking the specific size; maintaining freshness (Gleason et al., 2011)Higher prices for WIC foods (Tisone et al., 2014; USDA/ERS, 2014a)
Difficulty finding distributors and suppliers for specific food items (Andreyeva et al., 2011; Gittelsohn et al., 2012)ND
ManufacturerSpecific size or product with the WIC food specification not availableAt higher cost, modified production streams to manufacture the required product; or prohibitive cost so the product is not manufacturedc

NOTES: CVV = cash value voucher; EBT = electronic benefit transfer; ND = No data are available as to whether this continues to be a challenge; UPC = Universal Product Code; USDA-FNS = U.S. Department of Agriculture's Food and Nutrition Service.

a

States are permitted to authorize different sizes only if there is limited availability of the prescribed specified size and nutritional integrity is not compromised (see USDA/FNS, 2016a).

b

The “least expensive brand” requirement is a strategy selected by some states by which participants are directed to the products that are the least expensive among all products offered by that store that meet WIC specifications.

c

Personal communication, National Pasta Association, July 16, 2015. Report is available in the public access file for this study (Email: paro@nas​.edu).

SOURCES: As cited in the table.

From: 2, The WIC Program: Changes Since the Last Review and Continuing Challenges

Cover of Review of WIC Food Packages
Review of WIC Food Packages: Improving Balance and Choice: Final Report.
National Academies of Sciences, Engineering, and Medicine; Health and Medicine Division; Food and Nutrition Board; Committee to Review WIC Food Packages.
Washington (DC): National Academies Press (US); 2017 May 1.
Copyright 2017 by the National Academy of Sciences. All rights reserved.

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