TABLE 9-9How the Revised Food Packages Were Tailored to Be Readily Acceptable (Criterion 6)

Suitability Requirements for Criterion 6How the Revised Food Packages Correspond with the Suitability Requirements of Criterion 6
Commonly consumed foods
  • Modify foods and options based on identification of more or less preferred foods using redemption data
  • Allow fish as a substitution for a portion of infant food meat based on redemption and other data indicating that jarred infant food meat is not commonly redeemed or consumed
Widely available foods
  • Retain current WIC foods that are widely available
  • Change some allowable sizes to better reflect availability in the marketplace (e.g. ranges are allowed for grains [16 to 24 oz] and for yogurt [30 to 32 oz])
  • Require states to offer one canned, frozen, or dried form of fruit and one canned, frozen, or dried form of vegetable which may improve the availability of a variety of vegetables and fruits across seasons
  • Set limit on total sugars in yogurt and soy beverages and retain limit for whole grain cereal options. Market research reviewed by the committee indicate that yogurts containing 30 g of total sugars or less and the number of whole grain cereals are likely to be widely available to meet participant preferences
Culturally suitable foods and foods and preferred foods
  • Include additional options for grains to align with cultural eating patterns
  • Increase CVV and option to substitute a CVV for fruit juice and/or jarred infant food vegetables and fruits provides participants with increased flexibility
  • Retain yogurt, tofu, and soy beverage as culturally suitable options (current policy is unchanged)
  • Add a yogurt substitution option to suit individuals who prefer this product over fluid milk
  • Add soy-based cheese and soy-based yogurt substitute options
  • Allow participants following a vegan diet to select legumes in place of eggs
Foods that provide incentive for participation in the WIC program
  • Enhance the food packages for fully and partially breastfeeding women
  • Increase the value of the CVV in all food packages; mandate for canned, frozen, or dried options may increase the purchasing power of the CVV; additional options to substitute a CVV for juice and jarred infant food vegetables and fruits provide additional flexibility
  • Add canned fish to nearly all food packages

NOTES: CVV = cash value voucher.

From: 9, How the Revised Food Packages Meet the Criteria Specified

Cover of Review of WIC Food Packages
Review of WIC Food Packages: Improving Balance and Choice: Final Report.
National Academies of Sciences, Engineering, and Medicine; Health and Medicine Division; Food and Nutrition Board; Committee to Review WIC Food Packages.
Washington (DC): National Academies Press (US); 2017 May 1.
Copyright 2017 by the National Academy of Sciences. All rights reserved.

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